A few posts ago, I shared a series of my photographs from the Spyder shoot in Aptos, California (where, incidentally, I spent a couple of glorious summers back in the late '70s.) I am happy now to present to you the finished Freeryde Summer 08 Look Book, featuring some very rad bike action and some very rad bike action gear, natch.
Once again, big thanks are going out to Frank Creative for bringing it all together, lead photographer Chris O'Connell and his crew, the marketing team at Spyder for their trust and support, Jeff Jenks for inspiration and words, and everyone else who worked hard and played hard for the duration of this project. Especially the riders.
Some ginormous number of these were printed. Look for them in these following mags and issues: Freeskier (Jan), Decline (Mar), Women's Adventure (Mar/Apr), and Mountain Bike Action (May).
***Click on mini-viewer or cover image to launch full-size viewer.***
design: Frank Creative + Zimmermann Studio // photography: Chris O'Connell + Denis Zimmermann // copywriting: Frank Creative + Jeff Jenks
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